Logo Usage

CMSA Brand Playbook and Guidelines

Please use read the Brand Playbook for details on logo usage and other brand guidelines.

Printing Approval

Any logo usage that will be printed on products, apparel, or handouts must be approved by CMSA Board of directors and/or Marketing Committee.

File Type Descriptions and Usage

  • SVG (Scalable Vector Graphics)
    • Infinite lossless scaling
    • Ideal for printing on products
    • Ideal for large documents
    • Can be converted to PNG with any dimensions
  • PNG (Portable Network Graphics)
    • Pre-determined size/dimensions
    • Lossy scaling
    • Used to put in Word or PowerPoint documents

CMSA Acronym Horizontal

CMSA Horizontal

PNG (2701 × 750)

SVG

  • Use on white backgrounds

CMSA Acronym Horizontal (White)

CMSA Horizontal (ALL WHITE)

PNG (1719 by 436)

SVG

  • Use on dark backgrounds

CMSA Acronym Horizontal (White)

CMSA Horizontal (ALL BLACK)

PNG (2701 × 750)

  • Use on white or light backgrounds

CMSA Acronym Vertical

CMSA Vertical

SVG

  • Use on white backgrounds

CMSA Acronym Vertical (Single Color)

CMSA Vertical All Black

SVG

  • Use on white or light backgrounds
  • Printer may be able to change this to another color

CMSA Acronym Vertical (White Ball)

CMSA Vertical White Ball

SVG

  • Use on non-white backgrounds

CMSA Acronym Vertical (White Ball with White Text)

CMSA Vertical White Ball with White Outline

SVG

  • Use on dark backgrounds